Browsing: Brand Rating

Brand Rating Paras Quartier, Paras Buildtech, Gurgaon luxury property, Super luxury projects, NRI investment, India real estate news, Indian property news, Track2Realty
Paras Quartier-super luxury experience

Surrounded by luxury projects around, this project has been conceptualised as super-luxury experience for the discerning homebuyers that aims to cater to High Networth Individuals (HNIs). Surrounded by a lush green expanse, Paras Quartier aims to truly reflect the ultimate luxury feel in 3 dimensional spiral structure. Highlighted by its 3 Dimensional super tall Iconic Tower and the other two grand condominium towers, Paras Quartier, spread over 10 acres of land, has been visualised as a spiral tower that offers open wide spaces and ample green area.

Brand Rating SARE Olympia, SARE Homes, Gurgaon real estate, Sports theme housing, Indian real estate news, Real estate news India, Track2Realty Theme-based housing in India
SARE Olympia – 17 acre sports-themed housing

Olympia has been designed keeping in mind the fact that the presence and availability of playing spaces and active sports for children works wonders for their health and also sharpens their minds and personalities. With in-built privacy for families, ample play spaces for children, proximity to work, access to good healthcare and educational institutions, ‘Olympia’ is the perfect package for the entire family.

Brand Rating Tata Myst, Kasauli Property, Shimla Property, Solan Property, Luxury Villa, Second Homes in Himalayas, Holiday Homes, Holiday Destinations, Indian real estate news, India real estate market, India property market, Track2Media Research, Track2Realty
Mark2Market-Tata Myst promises luxury in Himalayas

Myst has been conceptualised on the basis of in-depth understanding of both stated and unstated needs of our customers. For the project Tata Housing has conducted Qualitative Research followed by Focus Group amongst a niche audience on the location, theme and project architecture. The design was finalised post integrating the design elements as suggested by the consumers.

Brand Rating Realty Branding, India real estate news, Indian realty news, Property new, Home, Policy Advocacy, Activism, Mall, Retail, Office space, SEZ, IT/ITeS, Residential, Commercial, Hospitality, Project, Location, Regulation, FDI, Taxation, Investment, Banking, Property Management, Ravi Sinha, Track2Media, Track2Realty
Brand realty takes a beating in slowdown

A few may have succeeded but most of the developers have failed to position themselves right during the slowdown. In the process Track2Realty finds that the brand realty has taken a severe beating, losing the trust of both the end-users and the investors. The brand positioning that differentiates between the two different realty companies is today negligible with developers’ focus to sell. That, unfortunately, is not working for them and commanding premium over the brand reputation today is a far cry. Our team speaks to a cross section of developers, analysts and brand experts who may differ with each other but nearly all agree that sector has to come out of the Catch 22 situation.

Brand Rating india realty news, india real estate news, real estate news india, realty news india, india property news, property news india, india news, property news, real estate news, India Property, Delhi NCR real estate, Track2Media, Track2Realty, Track2Infra
DLF Malls receive Sword of Honour from BSC

DLF has received Sword of Honour from British Safety Council for 06 buildings in Delhi-NCR towards best practice in Occupational Health & Safety. DLF Malls are the only malls in Asia and Middle East which have received prestigious 5-Star Excellence Certification and sword of Honour from British Safety Council.

Brand Rating - india realty news, india real estate news, real estate news india, realty news india, india property news, property news india,Head- marketing & communication, Jones Lnag LaSalle India,Shajai-Jacob , india news, property news, real estate news, India Property, Delhi NCR real estate, Track2Media, Track2Realty, Track2Infra
New marketing avenues for real estate developers: Reducing inventory, building a brand—I

Track2Realty: Even as the Indian real estate market shifts into the second gear of recovery, developers whose operations had slowed down during the lull are still faced with multiple concerns. On the one hand, the very basis of their business is the launching of new projects (the only function that really defines a developer’s viability as a going concern on the real estate market). On the other hand, it is vital for them to clear piled-up inventory in order to generate capital and enable clearances for new projects.