Browsing: Residential

Headlines Women professionals, Women in real estate, Male dominated Indian real estate, Women branding Indian real estate, Female brokers in Indian real estate, Track2Realty, Indian real estate news, India property market
Realty brands’ classical mistake in talking to woman

Women today control $28 trillion in annual consumer spending, as per a study. In terms of consumer spending, women today drive almost 80% of all purchases. In terms of home buying, 74% women play the role of either contributor or influencer, as per a pan-India survey by Track2Realty, the real estate think-tank group. This includes 32% home buying by single women across the eight top cities of India.

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