Track2Realty Survey: Is a buyer ready to pay premium for the brand reputation of the developer? Majority of the brand conscious buyers’ say ‘NO’ unless the big brand has offering to match the high price and differentiate the product. In the high-end category, 40 per cent of the buyers are ready to pay a premium.
Track2Realty Exclusive: The realty sector may call it freeze of creative liberty but the proposed penalty clause in regulator bill on misleading ads can also bring much-needed facelift to the sector. Track2Realty takes up the issue with the industry representatives to understand why they are scared with the misleading ads clause in the proposed bill. Is it really about curbing the creativity or an attempt to rationalise over promises by the developers?
Track2Realty Exclusive: Many within the sector admit it is more often the case of lacking USP of the project added with the faulty communication and branding. This is being compensated by frivolous features which may bring the footfall but hardly translates into buying.
Track2Realty: The 3C Company has partnered with Indo Canadian Cancer Research Foundation (ICCRF), who host the Terry Fox Runs in Dehradun, Delhi and Kashipur for cancer research in India. A marathon was organized in Dehradun as the first drive for the cause.
Track2Realty: A reported provision in the proposed law to regulate the real estate sector to send individual or an entity to jail for “misleading” advertisements would be quite a retrograde and adversarial step for investment in the realty sector as it would be open to misuse by a few corrupt officials, ASSOCHAM said on Friday, March 29.
Track2Realty-Agencies: Real estate firms, including market leader DLF, are taking a contrarian view on preferred route for selling promoter shares, as they are opting for Institutional Placement Programme (IPP) as against the much sought-after Offer For Sale (OFS) mechanism.
Track2Realty Exclusive: Analysis of East Zone
The transaction activity registered in Kolkata in 2012 was down by 42% during Q1-Q3 2012 compared to the year ago period. The subdued demand is the result of the uncertainty prevailing in both the global as well as domestic markets. Most of the corporates have trimmed their expansion plans and instead looking at consolidation to optimize their real estate usage and bring down the costs.
Track2Realty-Agencies: The Finance Ministry has expressed the view that the Reserve Bank should allow real estate companies and broking firms to set up banks as adequate safeguards will be there to prevent exposure of promoters to related entities.
Track2Realty: Everstone Capital has appointed Rajesh Jaggi as the Managing Partner for its real estate business.
Track2Realty: Jones Lang LaSalle (JLL) recently got the green signal from SEBI to launch its first residential focused fund in India. It plans to raise $57 Mn.