Browsing: Track2Realty BrandXReport 2017-18

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Sobha undisputed leader of consumer confidence

In this sixth year of gauging the public perception for Track2Realty BrandXReport 2017-18, what comes out as no surprise is the fact that Bangalore-based Sobha Limited continues to be undisputed market leader as far as commanding public perception is concerned.

Analysis Ravi Sinha, Real estate journalist, Real estate blogger, Real estate analyst, Real estate brand rating, Diary of a real estate journalist, Property journalist diary, Open letter to builders, Buyer writes to builders, Journalist writes to builders, Property journalists credibility, Credibility of real estate journalists, Media and real estate, Media and property market, Journalists in the property market

Brand rating is candid, complicated & controversial

Ever since I got into the hitherto-untouched & challenging business of brand rating of Indian real estate developers, I only get the reactions in extreme, depending upon whether the developer has been rated high or low. After all, every builder is a God’s gift to the world of brand, as per his own make-belief metrics.

Brand Rating Track2Realty BrandXReport 2017-18, Brand X Report, Brand rating of Indian real estate, Brand performance of Indian real estate developers, Best builders in India, Best brands of Indian real estate, Brand Trust of Indian real estate, Bangalore developers top brand leadership, India real estate news, Indian realty news, Real estate news India, Indian property market news, Investment in Indian property, Track2Realty, Realty Fact, Realty Plus, Realty Myths, Realty Nxt

Professional compliances defining brand leadership of real estate

What has been an interesting finding during this fiscal year is the fact that a number of relatively smaller developers but with impeccable track record of delivery and consumer satisfaction are breaking the myth that it is the sheer volume and premium that elevates a company at the Brand Leadership Chart.

Reports Jaypee Homebuyers Protest, Jaypee homebuyers, Options for Jaypee homebuyers, Legal remedies for Jaypee homebuyers, Homebuyers victim of Jaypee, Delhi NCR property market fraud, India real estate news, Real estate news India, Indian property market, Track2Media Research, Track2Realty

Homebuyers question reform claims

This may not be music to the ears of the developers who are hoping against the hope that the recent policy changes & reforms would bring the homebuyers back to the market. But the ground reality is that for a vast majority of the Indian homebuyers the measures like demonetization, GST, RERA or Benami Transaction Act are more for academic discussions than making any tangible changes for them on ground.