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Kohinoor Elite to bridge demand-supply mismatch for young business travellers

Posted on by Track2Realty

By: Ravi Sinha

Track2Realty Exclusive

Kohinoor Elite, Mukund Kamat, Kohinoor  Group, Manohar Joshi, Track2Media, Track2Realty, ravi sinha, india realty news, india real estate news, real estate news india, realty news india, india property news, property news india, ndtv.com, ndtv, aajtak, zee news, india news, property news, real estate news, 99acres.com, 99 acres, indianrealtynews.com, indianrealestateforum.comRakesh Dhamija has spent five years with a multinational company in Spain. During his morning-to-evening business travels he always opted for hotel lounges in various parts of Europe. However, on his return to India, he was surprised to find that such hotel lounges are unheard of in this part of the world. On his recent business tour to Mumbai, he was wondering as to where to relax and invite the clients for business meetings.

This young business traveller is not alone to face such a dilemma. Thousands of business travellers across the country are confronted with such catch 22 situation on routine basis-whether to check-in a hotel and pay unnecessary for the entire day’s room rent or themselves travel to the clients’ office one after the other. Problem is that such inter-city travelling not only kills the quality and productive time, but is also not feasible to have more than a couple of meeting in the day. The situation is even worse in a city like Mumbai where travel time is a matter of concern for such morning-to-evening travellers.

This is where Kohinoor Group has assessed the demand & supply mismatch and taken the first movers advantage with the launch of Kohinoor Elite, a 3 Star budget hotel offering 5 Star services. In an exclusive interview with Track2Realty, Mukund kamat, Vice President, Kohinoor Hotels (See the interview section) says this innovation in hospitality has been initiated keeping in mind that every business traveller has to be given a feeling of being elite.

“At the same time, staying at Kohinoor Elite is e-lite (especially light) on the pocket for customers. As a preferred choice for the discerning new age business traveller, Kohinoor Elite offers an excellent range of guest facilities and services tailored to the needs of business travellers valuing their precious time. We believe in pampering our customers. We assure our guests that they will unfailingly Experience Exuberance Everytime they patronize Kohinoor Elite,” says Kamat.

Kohinoor Elite offers a host of services from handling baggage and laundry and providing wi-fi connectivity. All this is being offered in one single complete package with all meals included in the room rate – a unique facility one will get only at Kohinoor Elite.

Kamat believes morning-to-evening travellers would love to come to Elite Lounge. “The Elite Lounge is a unique feature. If you are one of those who lands in the morning and flies back in the evening after a few meetings through the day, we have just the facility you want – The Elite Lounge. Check into our lounge, have a shower and freshen up, and off you can go for your meetings leaving your baggage in our safe hands. Come back in the evening, relax, have a bite and check out of the lounge to leave for the airport. All this for a steal,” he adds.

Well, some of the features at Kohinoor Elite is definitely unique and paves the way for the innovation in hospitality sector. 1 Bill Concept and Lounge is what any business traveller looks for in any given city. The demand-supply mismatch, particularly in a city like Mumbai, suggests that Kohinoor Elite will definitely catch the fancy of any business traveller. The big question, however, is—will the hospitality sector in general think out-of-the box and cater to such mismatch in terms of pricing and product? At least, Kohinoor Hotels has taken the first movers advantage.

Young business travellers are looking for single value package: Mukund Kamat, VP, Kohinoor Hotels

Posted on by Track2Realty

Mukund Kamat, Kohinoor Elite Hotels, Kohinoor group, Manohar Joshi, Mumbai real estate news, mumbai hospitality, hospitality news, track2media, track2realty, ravi sinhaWhile business travellers’ hotel is an established concept in several European countries, the concept is yet to catch fancy in India. Even though these morning-to-evening business travellers need a place to relax and conduct business meetings, the needs of this target group have hardly been channelised into potential business by the hospitality sector. This is where Kohinoor Elite has taken the first movers advantage and has come up with a 3 star budget hotel with a single value package for such travellers. In an exclusive interview with Track2Realty, Mukund Kamat, Vice President of Kohinoor Hotels sounds upbeat with the fact that young business travellers in the financial capital of India would love to be a part of Kohinoor Group’s redefining of business travellers’ needs with Kohinoor Elite. Excerpts of the interview:

Q. What is the USP of Kohinoor Elite?
Ans. Hotel Kohinoor Elite is an innovation in hospitality. The hotel has USP like its unique 1 Bill Concept wherein a guest is offered accommodation, all meals, laundry and internet service all in a single value package. The 18 hour multi-cuisine buffet served at its restaurant is one of its kind. Another USP being its Lounge wherein we provide the guest a sitting cum resting zone equipped with wash & change facilities, fitness zone, business centre and meals. Also, a massive LCD screen at the reception provides the guest with real time flight information, news and world time to keep them updated with the latest happenings around the world.

Q. Where do you see your priority Market? What kind of TG you have in mind?
Ans. Geographically speaking our main focus will be the business hub of Bandra-Kurla Complex and the fast growing Eastern and Central suburb of Mumbai. We are primarily catering to the value conscious young business travellers to Mumbai.

Q. A three star hotel with five star amenities sound more like a marketing jargon. How do you position it?
Ans. The Kohinoor Elite has been positioned as a 3 star budget business hotel wherein the quality of service, accommodation and food have not been compromised upon and is at par with a 4 or 5 star hotel. A guest will be offered the best at the same time will be charged an attractive value price for the services enjoyed by them.

Q. You are positioning this project for business travelers who come in the morning and leave by evening. Do they really need to stay in a lounge?
Ans. The Lounge at Kohinoor Elite is an innovation in hospitality. At the Lounge we provide the guests a sitting cum resting zone equipped with wash & change facilities, a fitness zone, a business centre and meals all at a very attractive value price.

As observed by us in the past that there are a number of travellers coming to Mumbai early morning and leave the city late evening, these travelers are looking for a place to rest with hotel like facility, meals, internet facility and wash & change facilities, they are not keen to take a room for just few hours, is where the Lounge at Kohinoor Elite will meet the new age travellers needs.

Q. Such hotels are generally doing well around the CBDs across the world. Do you think such a new concept in India will work in an integrated township?
Ans. Mumbai is a mega city. It is the financial and business capital of India. Several CBD’s or business hubs have been developed in Mumbai now eg. Nariman Point, Fort, Parel, BKC etc. Kohinoor Elite is situated close to BKC and fast growing Eastern suburb of Mumbai. This makes the location of Kohinoor Elite very lucrative. Also, the absence of a star hotel in its category will make Kohinoor Elite a success.

The presence of the hotel in an integrated township project like Kohinoor City adds to the overall value our guest would experience while staying with us at the hotel.